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Saturday, October 13 • 11:30am - 12:45pm
U.S. Presidents: The Election & The Message

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Two political experts discuss different factors of U.S. presidencies: the election and the administration’s message afterwards. Standoff: How America Became Ungovernable by Bill Schneider takes readers into the American voting booth of several hard-fought elections to discuss how voters decide, and why their decisions sometimes seems so impractical. “Standoff is required reading for an understanding of the 2016 election and the political future.” Presidential Communication and Character: White House News Management from Clinton and Cable to Twitter and Trump by Stephen J. Farnsworth details the evolution of White House news management over the past twenty years alongside the evolution of American media. In a comparison of the communication strategies of our current president and his three predecessors, Farnsworth demonstrates the struggle that all presidents have in controlling their messages, with extra focus on “the first true Twitter presidency.” Sponsored by The Academy at BASIS Independent McLean.

Authors
avatar for Stephen Farnsworth

Stephen Farnsworth

Stephen J. Farnsworth, Ph.D., is professor of political science and international affairs at the University of Mary Washington, where he directs the university’s Center for Leadership and Media Studies. Dr. Farnsworth is the author or co-author of six books, a recipient of the State... Read More →
avatar for Bill Schneider

Bill Schneider

Bill Schneider is Professor at the Schar School of Policy and Government atGeorge Mason University . He was the Cable News Network’s senior political analyst from 1990 to 2009. He has been a visiting professor at the University of California at Los Angeles, Boston College and Brandeis... Read More →



Saturday October 13, 2018 11:30am - 12:45pm
Merten Hall, Room 1201 4441 George Mason Blvd, Fairfax, VA 22030